Dear valued guests and business associates,

As the co-founder and owner of The Line Up Winnipeg I would like to inform you of the exciting changes taking place at all three restaurants throughout Winnipeg.

As of January 09, 2012

The Line Up in the Exchange • The Line Up at CityPlace • The Line Up at Winnipeg Goldeyes Park

will begin to journey down a new path with a renewed philosophy.

Our new philosophy has evolved over the past ten years by engaging you, our customer, on what you think exemplifies a great restaurant experience. Combining your ideas with the gained experience and knowledge of our management team, has led to a new understanding of what we feel needs to be accomplished in order to make an exceptional restaurant in your community.

Inspired by this understanding a new commitment under a new name was formed:

I am pleased to inform you that Bodegoes will be our new operating name and will represent our new business commitment in your community

Operating under bodegoes, the restaurant will continue to build upon its successes of providing quality, fun, affordable, quick casual entrees that you have grown to enjoy, and continue to remain true to our local roots and local business partnerships.

In the coming years our team will strive to meet your expectations of what we feel embodies a great restaurant in your community.

I would like to thank you for taking the time to better understand the important changes taking place today and in the future.

Sincerely,

Bryson Maternick
Founder/Principal
bryson@bodegoes.com
www.bodegoes.com

Meaning of Bodegoes?

Bodegoes was inspired through the name bodega, which is a common global reference to a local community store. The local bodega story relates to our story in many facets and allows us to continue supporting those important community traditions in the new century:

The traditional bodega:

  • built its business on what the community needed
  • adapted to its community surrounding through local food, drink and commerce
  • engaged its customers and valued from their input and ideas
  • maintained local ownership and entrepreneurial operators

Brand Commitment to our Guests

  • A restaurant that is limitless in its creativity to deliver affordable, healthy quick casual food
  • A restaurant that is inspired by global food trends and cultural diversity
  • A restaurant that prides itself in crafting authentic homemade menu items through the use of fresh, quality, nutritional raw ingredients
  • A restaurant that exemplifies its credence through product presentation and innovative consumer packaging
  • A restaurant that is committed to community development and fostering local business partnerships
  • A restaurant that is dedicated to pursuing the development of management ownership opportunities and encouraging strong team work ethic
  • A restaurant that appreciates and values its customers knowledge and creativity by allowing them to play an active role in how the company evolves
  • A restaurant that is committed to sustainable development and becoming a certified Green Restaurant under the GRA Guidelines for North America